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October 21, 2015

Case Studies
Labor First Keeps a Customer-First Approach
A retiree benefits company uses NewVoiceMedia to support growth
CRM Across the Wire
Enghouse to Acquire CTI Group
The all-stock deal is valued at $22.5 million. (Featured on SmartCustomerService.com.)
LevelEleven Releases Pacing Sales Reporting Tool
LevelEleven Pacing helps sales pros manage their pipelines with real-time data delivered in Salesforce.com.
Support.com Introduces Nexus Self-Support
Users can connect to live technical support if needed right from within the app or software product.
Constant Contact and AdRoll Join Facebook Marketing Partners Program
The two companies are first for the small business segment to be added to the Facebook program.
Jive Releases Updated Jive-x Social Community Solution
Latest release of Jive's external community solution extends the reach of communities and makes them more user-friendly.
Maximizer Releases Maximizer CRM 2016
Maximizer's latest software release offers midsized businesses access to business technology and enterprise-level security
CRM Featured Articles
Attensity Integrates with Informatica, Offers DiscoverNow Cloud-Based Text Analytics Tool
With DiscoverNow, businesses can leverage customer sentiment insights—and make more well-informed decisions.
Sparkcentral Launches Secure Authentication for Social Customer Support
Message encryption functions aim to facilitate trusted service interactions on Twitter and Facebook.
Reality Check
Today's Business Is All About the Process
It's what happens before and between transactions that will make your company stand out
Putting the Customer First
Customer journey analytics holds great promise for improving customer interactions. (Featured on SmartCustomerService.com.)
6 Ways Machine Learning Can Generate More CRM Value
Making sense of data, becoming more efficient, and, most important, pleasing customers can now be done on a large scale.

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