NiCE Reinforces Focus on Innovation at Interactions

Branch QR Codes Fuel Max Fashion’s Growth

QR campaigns increase the Middle East retailer's conversions.

TruStone Financial Reduces Call Volume with Eltropy

Credit union's AI assistant "Ruth" independently handles 46 percent of member conversations while cutting wait times to 34 seconds.

BT Group Aims to Continue Customer Service Success

The British telecom provider is expanding its use of Aimee, a Sprinklr-powered virtual assistant.

TULA Skincare Boosts Conversions by 300 Percent with UserTesting

The skincare brand tested its ShadeFinder tool with consumers before launching

Social CRM Is Back, But Not for Me…Yet?

I can see the appeal of reaching out to a company through a hashtag or @ message, especially with customer service issues.

AI Goldfish or AI Dolphin—Which One Is Your Organization Ready to Be?

Beware of memory scars from past attempts to leverage AI.

A Guide to the Most Powerful AI Applications for Marketing

Here's how AI is transforming how companies connect with customers and prospects.

To Drive Growth, CSOs Must Harness Digitally Enabled Sales Strategies

Digital commerce is more than just a shopping cart.

Harvard Business Review: Maximizing ROI with AI-Driven Process Management

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CCW: The Future of Customer Service: AI and Automation Trends for 2025

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Opus: The Future of AI-Powered Experiences

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Forrester: The State of AI Agents

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Modern CX unleashed: Empowered agents, bigger savings, better results.

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Navigating the shift in CX: Building a long-term, sustainable CX practice.

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The outcome engine: Where business communications and intelligence meet.

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Cutting Through the Noise: The Truth About Enterprise AI and Language in 2025

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The New Economics of Enterprise Customer Support

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Optimizing Outbound Communications: Strategies and Technologies For Effective Customer Engagement