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Daily News
After CEO Ouster, Plattner's Plea: "Please Trust SAP. We Have Not Forgotten You."
Announcing the exit of Chief Executive Officer Léo Apotheker, SAP returns to a "Co-CEO" format, appointing Bill McDermott and Jim Hagemann Snabe to split leadership duties.
 Posted 08 Feb 2010
IBM Acquires MDM Player Initiate Systems
After weeks of rampant speculation -- and just six days after Informatica and Siperian dashed to the altar -- IBM and Initiate finally tie the knot, adding yet another variety of master data management to Big Blue's arsenal, and extending its reach into the healthcare and public sectors.
Posted 03 Feb 2010
Informatica Snags Siperian for $130 Million
"This acquisition rounds out our MDM strategy beautifully," says Informatica's CMO.
 Posted 02 Feb 2010
Gartner Predicts the Future of Sales and Marketing
The analyst firm gives its CRM forecast for upcoming years.
 Posted 01 Feb 2010
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Viewpoints (Web Exclusives)
Don’t Let a Weak Economy Go to Waste
Boost sales while recovering from the recession.
CRM: Customer Relationship Mobile
Learn the value of integrating a mobile component into your CRM strategy.
More Viewpoints...
CRM Magazine, February 2010
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Helping Hands
The nonprofit sector needs CRM more than it knows, but its relationships are with donors, members, or activists—and technology is rarely a cause worth fighting for. Will the low cost of on-demand solutions finally allow nonprofits to embrace CRM?
Profiting from the Nonprofits
The for-profit world should heed the hard-won lessons of the nonprofits
Keeping Up with the (For-Profit) Joneses
Modern nonprofits can't afford to seem like technological backwaters
The Lowest Cost of All
Why the nonprofit sector should embrace social media and viral marketing
The Shotgun Marriage of Sales and Marketing
In this exclusive excerpt from the fourth edition of the industry bible, legendary thought leader Paul Greenberg explains why the unification of sales and marketing is finally upon us.

Web Events
February 17: Is CRM Really Helping Anyone? Analyst vs. The Real World.
February 24: State of Customer Service in 2010 - Hot Trends and Innovation Opportunities
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