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February 08, 2012

CRM Featured Articles

SAP to Arm SMBs with Real-Time Analytics

New offerings deliver in-memory analytics through the SAP Hana platform.

Alcatel-Lucent Makes Its Customer Experience Management Motive Clear

Expanded Customer Experience Solutions portfolio designed to help communications service providers manage, analyze, and optimize the connected customer experience.

Manticore Unveils Its Latest Marketing Automation Platform

Winter 2012 includes a simplified user interface, more design features and assets.

Cloud9 Unveils Intelligent Sales Forecasting Suite

The product is designed to identify, manage risk and opportunity against historical patterns.

Magazine Features

Baby Boomers: Every Silver Lining Has a Touch of Grey

While the oldest members of this generation are starting to retire, marketers should not panic—many members of this cohort will be working for years to come.

Viewpoints

Turn Vendors Into Partners

Four ways to build the perfect relationship.

Customer Experience

Technology Isn't Everything

Increase your ROI with an investment in attitude.