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March 21, 2011

CRM Featured Articles
Forrester Research Describes a “Global Social Imperative”
Analyst Nate Elliott recommends developing global outreach strategies through social media.
Forty-Four Percent of Consumers Have Had a Negative Experience with a Loyalty Program
A new study finds that Americans say loyalty and rewards programs miss the mark with membership benefits and aren't driving loyalty.
Magazine Features
The 2011 Service Leaders
The 2011 Rising Stars
Not Your Average Call Center
Customer satisfaction versus offshore cost savings

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