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October 07, 2009

CRM Featured Articles
Software-as-a-Service Can Save You Money -- Even in the Long Term
Undercutting conventional wisdom, a recent Forrester Research report raises the possibility that a SaaS deployment can outperform an on-premises one for as long as five years -- or more.
Mzinga Marries Its Social Software Offerings
The release of OmniSocial unifies the company's collaboration, social media, and community products.
Customer Centricity
You Are What You Measure
The measurements you track are an indication of the customer relationships you want to have.
Do You Accept the Terms of Engagement?
Eager to play with social media, employees of CRM vendors are finding themselves burdened by new rules
Magazine Features
The 2009 Elite - ShipServ Sets Sale
Despite the economic storm, a maritime-industry e-marketplace stays afloat with Marketo lead management [Marketing Automation]
The 2009 Rising Stars - Facebook
Friending Consumers
Don't Overcompensate When It Comes to Compensation
Need to make changes to your sales payout? Here's how.

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