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August 11, 2008

CRM Featured Articles

SFA Vendors Come and Go in Gartner Magic Quadrant

Magic Quadrant for SFA '08: Gartner's latest sales force automation report shows some movement, including some dropouts, as the research firm focuses on big business; Oracle and Salesforce.com top the field.

Can Email Marketers Learn 2 <3 SMS?

As email service providers extend their expertise to SMS and text messaging, consumers may have to be induced to respond.

Changing the Paradigm of the Contact Center

CallCopy's cc: Survey enables data collected by customer service agents to influence the entire organization.

Making (More) Money in Online Stores

eTail East '08: Provide your customers with relevant cross-sells and upsells -- it's a win-win situation.

Magazine Features

8 Enterprise Strategies That Stick

CRM can be a tough animal to tame. We've gathered a handful of tunes that actually soothe the sometimes-savage beast.

Viewpoints

Motivate the Right Behavior

An easy 4 steps to help improve sales compensation plans.

Customer Centricity

Hold On to Your Customers

Why the contact center may be your last line of defense.

Insight

CRM on Twitter: August 2008

Some recent tweets about CRM software.