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July 14, 2008

CRM Featured Articles

Sales and Marketing: One Big Happy Family?

Maybe someday. In the meantime, Genius.com has unveiled a solution that strives to bridge the departmental divide.

Enterprise IT Goes Green

Forrester sees nearly six times more respondents in this year's survey, a sign that green initiatives are increasingly top-of-mind for technology departments.

Growth Trend Continues for CRM

A new report from AMR on customer management indicates double-digit market growth is here to stay, though the economy remains a concern.

Magazine Features

Is Microsoft Winning the CRM Race?

The latest CRM products and partnerships from Redmond's software juggernaut have set industry tongues wagging about whether Microsoft has finally forced its way to the forefront -- or if it was ever destined to be a true leader in the first place. Plus, an exclusive interview with Microsoft Chief Executive Officer Steve Ballmer.

Viewpoints

4 Simple Tips for Business Intelligence

Making BI ridiculously obvious.

Insight

CRM to the Max

Mobile WiMax will transform the way consumers interact with technology -- but only if it's widely available.