Swiftpage Launches Act! Cloud Web App

Swiftpage has launched the Act! Cloud Web app for 1&1 Internet's MyWebsite customers. 

Act! Cloud brings together contact management and emarketing functionality. The Act! Cloud data sharing Web app is designed to help small businesses to capture new information about their Web site visitors to grow their contact list and leverage the information for future marketing and selling activities.

Built on the 1&1 Web services platform, the Web app is available within the 1&1 MyWebsite Web app catalog and can be added to any Web site via drag-and-drop functionality. Once active, the app automatically captures information given by visitors to that Web site. The captured information is then instantly stored in the customer’s Act! Cloud account, either updating existing contact records with new information or creating entirely new ones. Once stored, the contact can be used to schedule activities and added to targeted groups for future marketing and sales efforts.

The Act! Cloud app is available now for customers in Germany, Spain, and Italy and will be available for customers in the United States, United Kingdom, France, and Canada later this month. 

"By connecting with 1&1 and providing their users with the Act! Cloud App, we hope to offer their customers important tools to successfully get organized and, in turn, grow their businesses," said Mike Ogdon, vice president of business development at Swiftpage, in a statement. "Offering Act! Cloud as a fully integrated application on their Web site makes it easy for users to capture leads through their 1&1 MyWebsite account. Those leads can then be funneled directly back into Act! Cloud, giving users the proper tool to convert and retain more customers."

"At 1&1, we strive to provide solutions that allow our customers to maximize their online presence," said Kelly Meeneghan Peters, manager of 1&1 Internet, in a statement. "Act! provides MyWebsite users the ability to fully integrate a great marketing platform with their small business Web site. This tool provides the means to achieve their sales and marketing goals through enhanced customer engagement."

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