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February 01, 2017

CRM Across the Wire
MindStorm Releases The Ultimate Prospector
The Ultimate Prospector is a sales tool to help land those hard-to-get appointments.
Hitwise Launches Hourly Online Traffic Insights Reporting
Hitwise's additions give near real time insights into web traffic throughout the day.
GMC Software Integrates SparkPost into Cloud Messaging Platform
The partnership blends SparkPost's email delivery system with GMC's customer communications management platform.
Acxiom Expands Its Partnership with DataXu
The partnership bridges the advertising gap between television and digital audiences.
Symphony Technology Group Acquires Fishbowl
Investment firm buys the customer engagement platform provider for restaurants.
Maritz Launches LoyaltyNext Gift Portal
Loyalty Gift Portal lets companies better tailor their loyalty programs to specific customers.
CRM Featured Articles
Pronexus Releases VB Voice 10.1
Pronexus' VB Voice 10.1 will allow users to access both voice recognition and visual customer service through smartphone or HTML 5-enabled browser. (Featured on SmartCustomerService.com.)
Salesforce's State of Service Findings Reveal a Bigger Role for Service
More than 68 percent of the service teams surveyed say they're the ones leading customer experience efforts. (Featured on SmartCustomerService.com.)
Insight
Local Ad Revenue Is Expected to Increase
BIA/Kelsey predicts growth, especially for online and digital advertising revenue
Pint of View
The ROI of Teamwork
Specialists are important, even when roles overlap
Viewpoints
The Top Contact Center Goals for 2017
2017 is expected to be a better year for customers as companies prioritize better service. (Featured on SmartCustomerService.com.)
Banks Must Gain Insight Into Digital Sales—or Risk 'the Abandonment Problem'
Marketing budgets will go to waste if customers continually drop out of poor user experiences.



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