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March 23, 2016

CRM Across the Wire
Influitive Acquires Triggerfox
The acquisition of Triggerfox expands Influitive's advocate communities to the sales domain.
Totango Releases Enterprise Edition for Account Management
Totango Enterprise Edition helps subscription-based businesses better understand clients.
SlickText Releases Custom Fields Feature
Custom Fields helps marketers segment and hyper-target specific customers.
Badgeville Integrates Into Zendesk, Skillsoft, and IBM Connections
Badgeville's newest application connectors extend gamification to reward employee behavior in more applications.
Sentiment Integrates with Line and WeChat
Sentiment has enhanced multichannel engagement capabilities by adding chat app integrations to its social customer service platform.
Cloudwords Enhances OneReview Marketing Content Translation Tool
New capabilities deliver translation workflow enhancements for improved speed and quality of multilingual content.
CRM Featured Articles
Pegasystems Debuts Client Lifecycle Management Tool
Pegasystems today introduced a client life cycle management (CLM) tool that speeds up the onboarding process for financial services firms. (Featured on SmartCustomerService.com.)
Print Is Still Important in a Multichannel World
Print catalogs are growing as an effective marketing tool
Pint of View
Thank You for Your Whatever
Warm feelings help drive satisfying interactions
Tinder Is Rewiring E-Commerce, but Is It Right for You?
Retail brands are "Tinderizing" to bring the browsing experience online, but be wary of sacrificing the customer-brand relationship.
Proactive Outbound Communications: Another Way to Improve Customer Satisfaction
Proactive messaging that is highly personal can deliver relevant information in a timely manner and via the mode preferred by each customer. (Featured on SmartCustomerService.com.)

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