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February 23, 2015

CRM Across the Wire
Merkle Partners with Adobe on Marketing Solution
Merkle to integrate its Customer Relationship Marketing solution with Adobe Marketing Cloud.
Verint Updates Enterprise Feedback Management Solution
Enhancements are designed to deliver actionable intelligence through engaging digital experiences.
Marketo Named a Facebook Marketing Partner
Marketo has been badged as an audience onboarding technology partner in the Facebook Marketing Partner Program.
BirdEye Releases Competitor Analysis
CMOs can benchmark versus competitors on customer sentiment, reviews, ratings, keywords, and operational metrics.
CRM Featured Articles
Twilio Rolls Out TaskRouter API for Intelligent Contact Center Routing
Being able to find the right agent at the right time means a better customer experience. (Featured on SmartCustomerService.com.)
Conversocial Launches Crowds to Facilitate Peer-to-Peer Customer Support
New platform enables customers to help each other with common support needs.
HP Launches Haven Predictive Analytics
The open-source offering will enable organizations to better use data for effective predictive analytics.
The Keys to Countering Cart Abandonment
Online retailers need to respond at the right time and with the right message.
Is Your Product 'Well Designed'?
Great products require a combination of aesthetics and empathy.
5 Tips for Reversing a Sales Slump
'No' is short for 'next opportunity.'

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