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February 19, 2014

Case Studies
Toyota Targets Its Social Media Campaign with Social Syndication Hub
SimpleFeed's predictive publishing capabilities deliver a 53 percent lift in engagement
CRM Across the Wire
Lead Liaison Releases Social Append
Lead Liaison's Social Append feature allows marketers to integrate relevant information via social networking sites.
ShoreTel Releases New Salesforce.com Integrations
ShoreTel for Salesforce and ShoreTel Sky for Salesforce, integrating Salesforce.com applications and the ShoreTel phone systems, ShoreTel Workgroups, and ShoreTel Sky Contact Center.
CRM Featured Articles
Pie Digital Launches TotalTechHero Support App for Home Networks
With Pie's TotalTechHero, service providers can troubleshoot and fix networking and device issues with the customer via the cloud.
The Tipping Point
Surviving and Thriving in a Switching Economy
Five tips for retaining customers.
Improving the Outlook for Renewal Sales Reps
Why CRM isn't enough to maximize recurring revenue.

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