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February 06, 2013

Insights Matter, the Data Proves It
Look to uplift modeling to predict customer actions.
CRM Featured Articles
Ontraport Scales Sales and Marketing Automation for SMBs
Updates workflows, payments, and lead tracking abilities
Amdocs Releases CES 9
Latest major portfolio release delivers real-time integration across network control, business and operational support systems to give customers a new level of control over their experiences.
Oracle Buys Acme Packet
The deal adds session border control technology to Oracle's communications offering to speed the deployment of all-IP networks.
IBM to Acquire Star Analytics
The deal adds to IBM's business analytics initiatives.
Altitude Builds an Oracle/Siebel CRM Connector
The solution brings together CRM data with multiple means of customer contact.
Magazine Features
The Pros and Cons of Crowdsourcing
Is tapping into the wisdom of crowds right for your organization?
Why Is Cross-Channel Marketing Still So Hard?
Five tips for solving data bottlenecks.

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