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February 06, 2012

CRM Featured Articles
Customer Satisfaction Grows for Financial Institutions and Banking Web Sites in 2011
New report finds 16 percent of mobile users access financial information or accounts on mobile devices.
Genesys Sets a New Course
Under its new ownership, the company will enhance its core product portfolio and strengthen its offerings in cloud computing, analytics, workforce optimization, process workflow, and social engagement.
Kunnect Releases Free Call Center Solution
Kunnect FREE allows call centers to leverage its solution with no hardware, hosting, or software costs.
West Interactive Releases Upgrade to Holly Voice Platform
Holly 6.0 adds support for Call Control along with dozens of enhancements.
Magazine Features
Gen X: Stuck in the Middle
This generation's size and spending power doesn't rival other generations, but its presence and influence should not be ignored.
Reality Check
The Trouble with Traffic
What retailers can learn from baseball.
Email Marketing and Social Data: The Beginning of a Beautiful CRM Friendship
Employ an integrated strategy to drive more successful campaigns.

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