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November 14, 2011

CRM Featured Articles
IVR Market to Reach $2.78 Billion by 2017
A new report from GIA identifies a greater use among SMB, innovative pricing strategies, technological advances, and open-standards development as the key drivers of growth.
Brands Cannot Pay Their Way to Greatness Anymore
Coca-Cola's marketing head shares tips at Ad:Tech New York
Google+ Goes After Businesses
Google's Christian Oestlien discusses features, avoids talk of Facebook
Zendesk Introduces Forum Analytics
New self-service analytics offers insight into the effectiveness of support forums.
Customer Centricity
Are You Willing to Socialize With Your Customers?
Stop treating them like children and open a dialogue
Magazine Features
Small Wonders: Tips for SMB Growth
As the startup failure rate grows, owners strive to boost revenue, maintain profitability, and acquire customers.

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