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November 14, 2011

CRM Featured Articles

IVR Market to Reach $2.78 Billion by 2017

A new report from GIA identifies a greater use among SMB, innovative pricing strategies, technological advances, and open-standards development as the key drivers of growth.

Brands Cannot Pay Their Way to Greatness Anymore

Coca-Cola's marketing head shares tips at Ad:Tech New York

Google+ Goes After Businesses

Google's Christian Oestlien discusses features, avoids talk of Facebook

Zendesk Introduces Forum Analytics

New self-service analytics offers insight into the effectiveness of support forums.

Magazine Features

Small Wonders: Tips for SMB Growth

As the startup failure rate grows, owners strive to boost revenue, maintain profitability, and acquire customers.

Customer Centricity

Are You Willing to Socialize With Your Customers?

Stop treating them like children and open a dialogue