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March 28, 2011

CRM Featured Articles
Parature Spring ’11 Delivers New Cloud-Based Customer Engagement Functionality
Key features include Twitter and Lithium social customer channels, automated customer answers, advanced reporting, and support for 33 languages.
Appirio Acquires Infowelders, a Salesforce.com Consultancy
Infowelders expands Appirio by bringing additional customers.
Front Office
Is a Contact Center Revival ‘Up Around the Bend’?
Reality Check
Hiring Reps? Get Them a Digital Research Assistant
Sales intelligence systems help shorten ramp-up time
Applying the Eight Building Blocks of CRM to Social Media
How to improve the effectiveness and long-term success of social CRM initiatives

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