The company broadens its on-demand marketing solutions with the predictive analytics of Loyalty Matrix, a marriage of solutions that the market is ready for, according to an industry pundit.
CRM Featured News,
Posted 25 Apr 2007
SAPPHIRE '07: The business software giant highlights its enterprise services strategy and champions the importance of business network transformation.
CRM Featured News,
Posted 24 Apr 2007
As CMOs continue to struggle with job security, a new study from the CMO Council and MarketBridge reveals that stability may be attained through measurement and definition.
CRM Featured News,
Posted 24 Apr 2007
Understanding the individuality of how consumers approach social networking is crucial for marketers trying to take the Web 2.0 plunge, according to a new report.
CRM Featured News,
Posted 23 Apr 2007
The company introduces Salesforce Platform Edition, a version that allows application development and sharing without a CRM subscription.
CRM Featured News,
Posted 23 Apr 2007
The global launch of Customer Interaction Express, a contact center suite targeting companies with no more than 150 reps, helps the company muscle up.
CRM Featured News,
Posted 20 Apr 2007
The Siemens AG subsidiary releases a solution to capitalize on the agents-anywhere concept, and delivers additional presence and collaboration capabilities.
CRM Featured News,
Posted 19 Apr 2007
The business intelligence vendor adds search and analysis capabilities for business users of Excel; more vendors will follow, according to one industry analyst.
CRM Featured News,
Posted 19 Apr 2007
The acquisition, which is expected to close within two weeks, will help expand CDC Software's portfolio of vertical-specific CRM solutions.
CRM Featured News,
Posted 18 Apr 2007
At SAS's annual user conference, the vendor announces plans to build a data-driven worldwide corporate culture, starting by grooming analytics workers in school and building target technology.
CRM Featured News,
Posted 18 Apr 2007
The company unveils its new SOA platform for integrating with other vendors, and delivers the latest Siebel CRM On Demand--minus IBM components.
CRM Featured News,
Posted 17 Apr 2007
The SAS Global forum commences in Orlando with the promise to put power into the hands of customers; BI platforms are another must.
CRM Featured News,
Posted 17 Apr 2007
The two companies partner to deliver a set of tools for rich Internet application creation; the combination will flesh out the offerings on AppExchange.
CRM Featured News,
Posted 16 Apr 2007
European businesses are overcoming their reticence toward offshoring, and looking to India instead of homegrown providers to fulfill their needs.
CRM Featured News,
Posted 16 Apr 2007
The software giant releases BlackBerry support for its CRM solution as the mobile market ripens -- but will it increase customers' appetites for Oracle Siebel Wireless?
CRM Featured News,
Posted 13 Apr 2007
Marketers will invest more money in search marketing as they look to maximize their ROI via campaign management optimization.
CRM Featured News,
Posted 12 Apr 2007
Automating lead-to-sales conversion initiatives can improve the number of quality leads, give a shot in the arm to marketing ROI, and trim sales cycles.
CRM Featured News,
Posted 12 Apr 2007
Magic Quadrant for MCM '07: SAS Institute, Teradata, and Unica maintain positions as leaders in the space, while Oracle's Siebel Systems gets bumped up.
CRM Featured News,
Posted 11 Apr 2007
Britain's call center industry grew 6 percent in 2006 and predicts steady growth for at least another five years, according to a recent report.
CRM Featured News,
Posted 11 Apr 2007
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